As Creative Director & Lead Designer for lifestyle DLT Malta in partnership with Live Nation, I crafted a vibrant visual identity that captured the sun-soaked energy and spirit of the festival. The system included a bold logo, radiant colour palette, expressive typography, and playful patterns inspired by Malta’s culture, heat, and nightlife. I provided creative direction and guided a supporting designer in adapting the identity across social media content, print materials, stage visuals, digital assets, and on-site signage—delivering a cohesive, high-impact brand experience that brought the essence of UK lifestyle and day party brand DLT (Days Like This) to life in a Mediterranean setting.
We brought the visual identity to life across the festival site by collaborating with Malta-based production company 356 Entertainment. Working closely with their team, we translated our creative concepts into large-scale print and stage designs, ensuring every touchpoint—from signage to backdrops—reflected the DLT brand. Across the four-day festival, we tailored visuals for each stage, liaising with 356 to adapt our ideas to physical formats, spatial layouts, lighting setups, and the distinct energy of each day’s event experience.